“POSTPONED
DAY”
Lalcec.
This idea won 4 Gold Lions and 3 Silver Lions in the Cannes Lions Festival.
CASE STUDY:
BOARD:
TOTAL AWARDS RECEIVED BY THE IDEA:
Cannes Lions: 2 Gold PR / 2 Gold Direct / Silver PR / Silver Brand Experience / Silver Health / 4 Shortlist Clio Health: Grand Clio Creative Efectiveness / Grand Clio Creative Use of Data Gold PR / Gold Effectiveness / Gold Direct / Silver Innovation
D&AD: Yellow Pencil PR / Wood Pencil PR / Wood Pencil Impact / Shortlist PR
One Show: Gold PR / 2 Merit PR / Merit Direct / Merit Innovation
El Sol: 2 Golds PR / 1 Gold Brand Experience
Argentine Creative Circle Silver: Creative Effectiveness / Bronze Social Good
Lápiz: Bronze Effie Latam Gold Present Marketing / Gold Seasonal Marketing. / Silver Health Care
Effie Argentina: Gold Low Budget / Gold Present Marketing / Silver Seasonal Marketing / Bronze Positive Impact
Cannes Lions: 2 Gold PR / 2 Gold Direct / Silver PR / Silver Brand Experience / Silver Health / 4 Shortlist Clio Health: Grand Clio Creative Efectiveness / Grand Clio Creative Use of Data Gold PR / Gold Effectiveness / Gold Direct / Silver Innovation
D&AD: Yellow Pencil PR / Wood Pencil PR / Wood Pencil Impact / Shortlist PR
One Show: Gold PR / 2 Merit PR / Merit Direct / Merit Innovation
El Sol: 2 Golds PR / 1 Gold Brand Experience
Argentine Creative Circle Silver: Creative Effectiveness / Bronze Social Good
Lápiz: Bronze Effie Latam Gold Present Marketing / Gold Seasonal Marketing. / Silver Health Care
Effie Argentina: Gold Low Budget / Gold Present Marketing / Silver Seasonal Marketing / Bronze Positive Impact